JD for Marketing Analyst
To carry out monthly SEO maintenance for a number of assigned on going client accounts, ensuring the efficient day-to-day management of these campaigns.
To recommend on-site and technical changes and to carry out ‘hands-on’ changes where
To carry out advanced and detailed keyword research to identify the most effective and targeted key phrases. To periodically reassess these key phrases in order to ensure that they continue to be the right terms to target.
To carry out detailed backlink analysis and devise innovative link building campaign ideas.
To ensure your knowledge of the search engine marketing industry is kept up to date and relevant by networking/researching/reading blogs and news sources.
To initiate and carry out objective testing of tools, resources and techniques.
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